Who I am

I’m Michelle Bacani, a Senior UX Designer who thrives at the intersection of strategy, research, and design execution.

My Approach

My journey began with design, first as a hobby and then as a career path, and it was strengthened by my background in Occupational Therapy and Occupational Science. That training in psychology, cognition, and human behavior gave me a practical framework for understanding how people complete tasks, adapt to environments, and engage with technology in real-world contexts. Today I apply that lens directly to UX design by using task analysis to simplify complex workflows, grounding systems in accessibility and usability, and ensuring every interaction I create supports people in achieving their goals with clarity and confidence.

What I Do

I’ve shaped UX across both enterprise web and mobile platforms, from streamlining point-of-sale and service operations to improving e-commerce journeys and account experiences. My work bridges customer needs with business goals, delivering designs that support day-to-day operations, build loyalty, and create seamless digital touchpoints across channels.

How I Work

Beyond design, I bring people together. I facilitate workshops, align cross-functional teams, and create documentation that makes the “why” behind decisions clear. Whether leading requirements, conducting research, or refining flows, I aim to empower users while driving measurable impact for businesses.

In a Few Words:

Dynamic. Empathetic. Strategic. I design with purpose and deliver with impact.

Michelle is an absolute force in the world of UX design–a powerhouse of creativity, precision, and passion. As a dedicated advocate for design systems, she brings structure and clarity to every project, ensuring consistency and excellence in every detail. She has an exceptional ability to co-lead project vision, aligning teams around a shared goal and driving innovative solutions forward with both strategy and heart. Her meticulous approach to design is matched only by her enthusiasm for helping others, always eager to share her knowledge and uplift those around her. But what truly sets Michelle apart is her energy–she has a natural ability to light up any room infusing it with excitement and inspiration. Whether she’s refining pixel-perfect details, championing better design practices, or shaping the future of a project, Michelle makes every space she enters more vibrant, more thoughtful, and undeniably better.
— UX Design & Research Team, Spotlight March 2025

Let’s Work Together